On top of all that, I am marketing my involvement in GBK's 2013 New York Fashion Week Celebrity Gift Lounge with The Artisan Group! Oh how I wish I had had the time to create 100 gifts for this event (to gift the celebrities)! I think I need to start planning and creating gifts for these major gifting events way before we can even sign on to do them. Otherwise, there is no way it's going to happen. What I was able to do, was to include 100 of my business cards in these celebrity gift bags. I included a special code on there for a discount. This will help me to monitor traffic coming my way from this event. I snazzied up the cards too. Even just having the cards in there can be used to market Rosy Toes Designs. I'll be tweeting those celebs and press that stop by GBK's booth in order to drum up interest in my shop. I've also put out a press release and contacted some local press. I've heard it said that being a successful artist in business is 20% creating art and 80% marketing and promoting. As much as I'd love to believe otherwise, I've definitely been finding this to be true. So, until I can hire someone to do my marketing for me (wouldn't that be nice!). I'll try to find that lopsided balance.
Want to see some of the amazing products being included in the celebrity gift bag? I've created a pinterest board highlighting The Artisan Group and GBK's New York Fashion Week Celebrity Gift Lounge. I think you'll love it!
I've talked about them before, but The Artisan Group (TAG) is a not-for-profit group of artisans and artists that collectively gifts celebrities and high profile members of the press at major celebrity gifting events. It is exclusive and an honor to be accepted into this amazingly talented group. You'll find bath and body, jewelry, graphic designers, glass workers, candle artisans, sewn accessories, fiber artists, and more.
BE SURE TO CLICK THROUGH MY LINKS TO FIND OUT MORE ABOUT THE ARTISAN GROUP, MY PRODUCTS, PROMOTIONS, PRESS RELEASE AND MORE. LINKS ARE IN ORANGE. I'D LOVE YOUR COMMENTS, SHARING MY ACTIVITIES ON YOUR SOCIAL MEDIA PLATFORMS.